Owning Every Pixel and Process

Pantomath

Sep 23’ - Current

Role: Product Designer, Graphic Designer, Marketing Content Director, Videographer… You get the picture.

As the sole designer at Pantomath, a B2B Data Observability SaaS startup, I’ve led all design efforts across product, brand, marketing, and video. From 0→1 product launches to scaling a complex enterprise platform, I built the design foundation that supported rapid growth—always keeping product design at the core.

Note: The loose assortment of projects below represent work up until early 25’. To learn more about my AI driven design process, or more in depth work I’ve done, let’s chat!

Key Achievements:

  • Brought on early in the company’s journey (employee #14, first designer) and helped scale both design and operations as the team grew beyond 50+ currently.

  • Led all design efforts from seed stage through Series A, owning product, brand, and marketing design as the sole designer.

  • Built a scalable design system from scratch, enabling engineering to move quickly and consistently during high-growth phases.

  • Designed & Shipped 30+ product features, backed by user research and internal stakeholder interviews—including a full app redesign, advanced data engineering UX, and a next-gen multi-agent workbench projected to save enterprises hundreds of thousands annually.

  • Partnered closely with Sales and Marketing, helping scale AAR from ~$400K to $7M+ through high-impact design support across product, site, and campaigns.

  • Collaborated directly with the CEO, CTO, and executive team to shape and define Pantomath’s product and brand vision.

This overview contains (in order):

Product Design / Design System / Graphic Design / Marketing Design / Video and Animation

Pantomath Product Design

As the only product designer at Pantomath, I led the end-to-end design of a complex B2B SaaS platform used by data engineers to troubleshoot and monitor data pipelines.

My work spanned user research, information architecture, high-fidelity design in Figma, and ongoing collaboration with engineering to ship features quickly and at scale.

From redesigning the entire app to building new AI-driven workflows, I focused on creating clarity in a highly technical, data-heavy environment.

An image of Figma Flows and Prototypes

Image Above: Pantomath’s technical depth required detailed flows and prototypes to visualize complexity and uncover gaps early in the design process.

Image Below: (Left) Designed setup flows for integration partners.

(Right) Built scalable, user-friendly data lineage views—Pantomath’s core feature—giving organizations a unified view of their data ecosystem. This presented interesting challenges, both in usability, and in taking into account the scale of enterprise data.

Pantomath’s product design is built on clean, sustainable SaaS principles. As the first and only designer, I made it a priority from day one to establish a high standard of quality—one I could personally stand behind. Balancing product design with broader responsibilities was often a challenge, but laying a strong foundation early was critical.

One thing that led to the success of our design + engineering efforts, was that I built a scalable design system from scratch within the first week of my tenure at Pantomath, setting the stage for rapid product growth and consistent execution across the platform.

The Pantomath Design System

In my first week at Pantomath, I built a design system from the ground up. I started by identifying a core set of baseline components we’d need to scale quickly, then designed, documented, and presented the system to the engineering team for feedback and adoption.

I partnered closely with engineers to implement the system, ensuring consistency and reusability across the frontend. This foundational work dramatically accelerated development timelines and has been instrumental in helping Pantomath ship new features at a lightning pace.

When I joined Pantomath, there was no visual consistency—teams used different logos, colors, and styles across assets. I created a unified set of brand guidelines to align marketing, sales, and product, ensuring consistency across every touchpoint. This brought cohesion to the brand and made it easier for teams to move fast without sacrificing quality.

The Pantomath Brand

At Pantomath, I pushed beyond product design to take on a wide range of marketing initiatives.

I led the design of physical print materials—from brochures and one-pagers to full-scale conference backdrops—learning how to communicate clearly at different sizes and formats.

I also managed the launch of new blog and press articles, learning Webflow on the fly to update and maintain our marketing site and drive users to our funnel.

These projects helped shape our external voice and allowed me to own design across both print and web.

Marketing Design

I created a full explainer video to showcase Pantomath’s approach to AI—animating every frame by hand in After Effects over the course of two weeks. It was a challenging project that pushed my creative limits, but remains one of the most rewarding things I’ve built.

Videography & Animation